Home About Case Studies Hire Me Contact
Currently available for select engagements

Hire App Developer for Media Agencies
Senior, direct, no layers

An app developer builds mobile and desktop applications for media agencies: audience-facing apps, internal tools, and companion apps that extend a web product.

15+
Years Experience
100+
Projects Delivered
6
Countries Served
$25M+
Revenue Enabled
media agencies — Web, App & Platform Development

A senior app developer for media agencies

Hire an app developer for media agencies and you are hiring for a browser tool: software that runs on the web, opens on office machines and clients on their own devices, with buyers on laptops during campaign planning, and serves account managers, media buyers, creatives and clients without an install step. Store apps, device features and push notifications belong to a different engagement, and keeping the two apart is deliberate -- a browser tool is chosen when users work at desks, on shared machines, or across many different devices.

What breaks first in media agencies is rarely the software itself. It is the handoffs: media plans, bookings, creative assets, budgets and performance reports held in separate tools, so a client asks about spend and the answer takes a day to assemble. That is why the build starts by mapping the workflow with the people who live it, including the exceptions, before any screen is designed. The records at stake are concrete -- media plans, bookings, creative assets, budgets, invoices and performance reports -- and the app is judged on whether those records become easier to trust, not on how many features it lists.

The engagement suits a media agencies business with a process that spreadsheets no longer hold together, and it does not suit a business that needs a store app or a marketing website dressed up as an app. Scope starts at one job that matters most: media-plan approvals with spend tracking for one team. Start with a discovery call and that job is agreed before anything is built.

What you get

What this engagement covers for media agencies

  • Workflow, mapped before screens — The process is mapped with the people who do it, including the exceptions, before any screen is designed. In media agencies that means walking through media plans, bookings, creative assets, budgets and performance reports held in separate tools, so a client asks about spend and the answer takes a day to assemble, and agreeing which step the app must handle first, rather than digitising a broken routine exactly as it stands.
  • The internal tool — A campaign board: every campaign, its bookings, spend to date, assets outstanding and reports due. It is built for the team itself: the view that shows what needs attention today, who owns it, and what is overdue, on office machines and clients on their own devices, with buyers on laptops during campaign planning, so the team stops digging through spreadsheets and chat threads to answer a simple status question.
  • The customer portal — A client portal where clients approve media plans, see spend against budget and download reports. Customers, clients or partners get a secure area of their own, so they stop phoning for status and the business stops answering the same question from three different inboxes. The portal shows the records that matter -- media plans, bookings, creative assets, budgets, invoices and performance reports -- and nothing it should not.
  • Connections to the systems you already run — The app reads and writes to the planning tool, the booking platforms and the reporting tools, instead of replacing tools the team already knows. Where a connection is not clean, that step stays manual with a named owner, rather than being silently dropped, so the app becomes part of the routine instead of another isolated record.
  • Permissions, records and audit — Client spend and performance data stays in the agency's own accounts, with access per client so one advertiser never sees another's numbers. Access is per role and per record, so people see the work they are responsible for and nothing else, and important changes carry who made them and when. That record is what makes the app trustworthy when a client, a regulator or a manager asks what happened.
  • Handover, not dependence — The code, the data and a plain guide to running and changing the app are handed over in the business's own accounts, so the business is not dependent on one person to keep it alive. The next maintainer can change the media plans workflow without starting over, and ongoing support is optional, not a hostage arrangement.
Working in media agencies

Built for the devices media agencies actually uses

The stack is a modern web framework, a database for the business's records, and hosting that the business owns. For media agencies, that matters because the users are on office machines and clients on their own devices, with buyers on laptops during campaign planning: the app is tested on the machines and connections the team actually has, with simple screens and short forms, not on ideal ones in a demo room. Nothing is installed from a store, so there is nothing for users to update and nothing for an app-store review to block.

Code and hosting live in the business's own accounts, and the rollout is shaped by a real constraint: one account team pilots it on live campaigns before the agency moves over. That pilot is also where the main risk is caught early. A reporting dashboard that shows impressions but never reconciles spend against the approved plan, which is the only comparison a client actually checks. A tool that ignores that failure mode looks finished at launch and fails in use, so the pilot runs on real work, with the people who will use it daily, before it replaces the old way of doing things.

How it works

From kickoff to delivery for media agencies

  1. Map the workflow

    The process, its users and its exceptions are mapped with the people who live it -- in media agencies, that means facing media plans, bookings, creative assets, budgets and performance reports held in separate tools, so a client asks about spend and the answer takes a day to assemble directly -- and the scope is set to the job that matters most.

  2. Prototype the screens

    The key screens are sketched and walked through with real users, so misunderstandings about media plans, bookings, creative assets, budgets, invoices and performance reports are found while they are still cheap to fix, not after the build.

  3. Build in slices

    The app is built working slice by working slice, starting with media-plan approvals with spend tracking for one team, each slice usable and tested, rather than as one large delivery at the end that nobody can judge until it is too late.

  4. Pilot, then hand over

    One account team pilots it on live campaigns before the agency moves over, rough edges are fixed on real work, and the code, data and guide are handed over in the business's own accounts.

Why Omer

Why hire Omer

  • Workflow before code: The process is mapped with its real users first, so the app is built around media plans, bookings, creative assets, budgets, invoices and performance reports and the work behind them, rather than around a guess about what media agencies needs.
  • Usable slices, not a big reveal: Working parts arrive early, starting with media-plan approvals with spend tracking for one team, and are tested by the people who will use them, so surprises stay small and the scope stays honest.
  • Built for real devices: The app is tested on office machines and clients on their own devices, with buyers on laptops during campaign planning, on the connections the team actually has, because a tool that only works in the office is not a tool for media agencies.
  • Your code, your data: Code, hosting and data belong to the business, documented for whoever maintains the app next -- and client spend and performance data stays in the agency's own accounts, with access per client so one advertiser never sees another's numbers.
  • No store, no install: Because the app runs in a browser, there is nothing for users to download, update or get approved by a store, which matters most when account managers, media buyers, creatives and clients change often or share devices.
FAQ

Questions, answered

How is a browser app different from a store app for media agencies?
A browser app runs on the web on any device with nothing to install, while a store app is built for phones, distributed through app stores and uses phone features. For media agencies, the browser version fits when account managers, media buyers, creatives and clients work on office machines and clients on their own devices, with buyers on laptops during campaign planning. If the job truly needs phone-only features or store distribution, that is the mobile-app build instead, and it is named as such rather than stretched into this one.
Do we need a custom app, or would a generic tool do for media agencies?
That is the first question, and it is answered honestly. If the planning tool, the booking platforms and the reporting tools already holds the process, keep them. Custom earns its place when media plans, bookings, creative assets, budgets and performance reports held in separate tools, so a client asks about spend and the answer takes a day to assemble, and the test is a single slice -- media-plan approvals with spend tracking for one team -- built and used before any larger commitment.
Can clients see spend against the plan they approved?
Yes, side by side: the approved plan, the bookings made, the spend to date and the remaining budget, all from the same records. A booking that would overshoot the plan flags before it is placed, not in the month-end report.
Who owns the app and its data?
The business does: the code, the data and the hosting accounts, with documentation for the next maintainer. Nothing is held back to force ongoing payments, and the records the app holds -- media plans, bookings, creative assets, budgets, invoices and performance reports -- stay in the business's own accounts under its own access rules.
How is the app tested before it replaces the old routine?
With the people who will use it, on their real work, during a pilot before it replaces the old routine: one account team pilots it on live campaigns before the agency moves over. Their feedback fixes the rough edges while fixes are still cheap, and the pilot is judged on whether the media plans workflow actually improves, not on whether the screens look finished.
Currently available for select engagements

Ready to get started?

The best way to explore working together is a quick conversation. Reach out through your preferred channel and let us discuss your project.